Filled with lots of mud and obstacles galore, LUVMUD is a 5k unlike any other. The event supports Habitat for Hope, a non-profit organization that assists families who have come to the region to receive medical care for their children.
How did LUVMUD come together?
LUVMUD is the brainchild of Jason Weeks, Tucker Davis, and Mark Horrocks, who wanted to go beyond the realm of just a “normal” 5k race. As they plotted and dreamed, their thoughts went to mud, obstacles, and a festival-like atmosphere. The fine folks at Shelby Farms Park in Memphis were willing to join in on the fun, too—as long as we didn’t make too much of a mess.
The goal for 2010 was 300 runners. We added in live music and fun for the kids with hopes of getting up to 750 people to come out.
We ended up with over 875 runners and 2,000 people in attendance.
The next year, there were 1,200 runners and 3,000 in attendance.
In 2012, attendance more than doubled with 3,400 at a total of 2 events.
The numbers keep getting bigger and so does the impact. We are so honored to have received such love and support from the community and are thrilled about all the great things we’ve been able to do for our charity, Habitat for Hope.